Nothers The Award Store Named Official Recognition Partner of Canada West
June 19, 2025 — Canada West and Nothers The Award Store are proud to announce a new partnership, making Nothers the official recognition partner of Canada West.
Through this partnership, Nothers will support Canada West’s mission to celebrate the achievements of student-athletes, coaches, and leaders across 17 universities. As the official supplier of championship awards and recognition products, Nothers will bring their decades of expertise in creating custom-designed medals, plaques, banners and other commemorative items that symbolize excellence and inspire future generations.
“We’re proud to celebrate the passion and perseverance of university athletes across Canada’s western provinces through this exciting partnership with Canada West,” said Jen Harrison, Director, Sales, Marketing & Sponsorships at Nothers The Award Store. “It’s our vision to redefine the standards of recognition excellence — to ensure every achievement is honoured in a way that’s meaningful, memorable, and truly reflects the dedication of these student-athletes.”
Canada West is one of the premier university athletic conferences in Canada, offering competitive opportunities to over 3,500 student-athletes across 14 sports. This partnership ensures their achievements are recognized in meaningful and lasting ways, both on and off the field of play.
“Recognition is a cornerstone of the student-athlete experience, and we’re thrilled to partner with a trusted leader like Nothers The Award Store,” said Rocky Olfert, Managing Director of Canada West. “Their reputation for quality and craftsmanship aligns perfectly with our commitment to celebrating excellence across our conference. This partnership ensures our student-athletes, coaches, and leaders are honoured in ways that truly reflect their dedication and impact.”
Nothers The Award Store is a trusted name in awards and recognition across Canada, working with organizations from grassroots to national levels. This partnership with Canada West reflects their ongoing commitment to celebrating excellence and supporting sport communities coast to coast.
About Nothers The Award Store
For over 50 years, Nothers The Award Store has been Canada’s leader in custom awards, recognition products, and signage. With a deep understanding of the power of recognition, Nothers works with sport organizations, corporations, and schools to bring moments of achievement to life.
About Canada West
As the leading university athletic conference in the country, Canada West is home to student-athletes who excel in the classroom and their communities. The conference is comprised of 17 member institutions spanning from Victoria to Winnipeg, with over 3,500 student-athletes competing across 14 sports. Canada West’s mission is to train leaders and build champions by providing leadership in the delivery, regulation, and promotion of university-level high-performance sports programs throughout Western Canada.
For media inquiries, please contact:
Jen Harrison
Director, Sales, Marketing & Sponsorships
Nothers The Award Store
1-800-265-1554
jen@nothers.com
nothers.com